Smartphones are like spies in our pocket; we should cover the camera and microphone of our laptops; it is difficult to opt out of services like Facebook that track us on the internet; IMSI-catchers can ‘vacuum’ data from our smartphones; data brokers may sell our internet profile to criminals and/or future employees; and yes, we should protect people’s privacy even if they don’t care about it. Carissa Véliz (University of Oxford) warns us: we should act now before it is too late. Privacy damages accumulate, and, in many cases, are irreversible. We urgently need more regulations to protect our privacy.