In a recent paper I published with my colleagues Lavinia Marin (TU Delft) and Constantin Vica (University of Bucharest), titled “Digital Slot Machines: Social Media Platforms as Attentional Scaffolds” we take a step back from AI and return to an older problem in digital ethics, that despite its urgency, is often overlooked: the impact of… Read More »Social Media Platforms as Digital Slot Machines
Written by Cristina Voinea
2024 is poised to be a challenging year, partly because of the important elections looming on the horizon – from the United States and various European countries to Russia (though, let us admit, surprises there might be few). As more than half of the global population is on social media, much of political communication and campaigning moved online. Enter the realm of online political microtargeting, a game-changer fueled by data and analytics innovations that changed the face of political campaigning.
Microtargeting, a form of online targeted advertisement, relies on the collection, aggregation, and processing of both online and offline personal data to target individuals with the messages they will respond or react to. In political campaigns, microtargeting on social media platforms is used for delivering personalized political ads, attuned to the interests, beliefs, and concerns of potential voters. The objectives of political microtargeting are diverse, as it can be used to inform and mobilize or to confuse, scare, and demobilize. How does political microtargeting change the landscape of political campaigns? I argue that this practice is detrimental to democratic processes because it restricts voters’ right to information. (Privacy infringements are an additional reason but will not be the focus of this post).
Read More »Political Campaigning, Microtargeting, and the Right to Information
Written by Cristina Voinea
This blogpost is a prepublication draft of an article forthcoming in THINK
Large Language Models are all the hype right now. Amongst the things we can use them for, is the creation of digital personas, known as ‘griefbots’, that imitate the way people who passed away spoke and wrote. This can be achieved by inputting a person’s data, including their written works, blog posts, social media content, photos, videos, and more, into a Large Language Model such as ChatGPT. Unlike deepfakes, griefbots are dynamic digital entities that continuously learn and adapt. They can process new information, provide responses to questions, offer guidance, and even engage in discussions on current events or personal topics, all while echoing the unique voice and language patterns of the individuals they mimic.
Numerous startups are already anticipating the growing demand for digital personas. Replika is one of the first companies to offer griefbots, although now they focus on providing more general AI companions, “always there to listen and talk, always on your side”. HereAfter AI offers the opportunity to capture one’s life story by engaging in dialogue with either a chatbot or a human biographer. This data is then harnessed and compiled with other data points to construct a lifelike replica of oneself that can then be offered to loved ones “for the holidays, Mother’s Day, Father’s Day, birthdays, retirements, and more.” Also, You, Only Virtual, is “pioneering advanced digital communications so that we Never Have to Say Goodbye to those we love.”
